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Tool 02 · Calculators

ROAS Calculator

Return on ad spend with break-even ROAS and a healthy-tier verdict — recomputed live as you adjust the inputs.

Campaign Inputs

Purchases from Ads45
1500

Purchases set your revenue per sale (revenue ÷ purchases), which drives the profit margin behind break-even ROAS.

Live Results

Scale
ROAS
3.00×
revenue ÷ spend
Break-Even ROAS
1.48×
1 ÷ profit margin
Above Break-Even
2.02× BE
ROAS ÷ break-even ROAS
Revenue per Sale
$40.00
revenue ÷ purchases
Scale: ROAS is at or above 2× break-even — scale the budget.

Verdict tiers: green ≥ 2× break-even (Scale) · amber 1–2× (Test) · red below break-even (Kill).