Tool 04 · Calculators

Ad Budget Planner

Plan ad spend from a revenue goal, AOV, and target ROAS — recomputed live as you adjust the inputs.

Goal & Funnel Inputs

Monthly Revenue Goal

AOV (avg order value)

Target ROAS×2.5

×1×8

Conversion Rate%2

%0.1%10

Test Lengthd7

d1d30

Realistic

Orders Needed

509

revenue goal ÷ AOV

Required Ad Spend

$12,000

(orders × AOV) ÷ ROAS

Cost per Acquisition

$23.60

spend ÷ orders

Suggested Daily Spend

$1,714.29

spend ÷ test length

Clicks Needed

25,424

orders ÷ conversion rate

Realistic: Goal looks achievable with this budget and conversion rate.